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About the BooksMarketing Aptitude & Knowledge with Solved Papers of 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014& 2015. 2200+Objective Questions.English Useful for SBI Clerk & PO. All banks probationary & specialist officers, clerk and Garmin Bank, etc. Exams and other Competitive Exams. Contents Marketing Aptitude/Knowledge: Study Material Nature and Scope of Marketing Functions of Marketing Types of Goods Types of Market Situations Based on Price and output Decisions Understanding Marketing Mix The Four Ps of Marketing Marketing Planning system in a Flow chart The Marketing Planning Appraisal Process Market Segmentation Defined Advantages of Market Segmentation Types of Marketing Research Methods of sales forecasting Consumer Behaviors Defined Participants in the buying Process Product Life Cycles Stages Distribution Channels Promotion Advertising The Management Process Model Practice Set Set 1: Marketing Knowledge to Set 6 Model Solved Papers Set 7: State bank of India clerk Exam, 19.08.2007 Set 8: SBI Clerk (Marketing) Exams, 25.11.2007 Set 9: SBI Associates banks Clerk Exam, 06.01.2008 Set 10: State bank of India clerk Exam, 10.02.2008 Set 11: State bank of India clerk Exam, 06.07.2008 Set 12: State bank of India clerk Exam, 13.07.2008 (1st sitting) Set 13: State bank of India clerk Exam, 13.07.2008 (2nd sitting) Set 14: SBI Associates bank clerk Exam, 1.03.2009 (1st sitting) Set 15: SBI Associates bank clerk Exam, 1.03.2009 (2nd sitting) Set 16: Punjab National Bank clerk exam, 26.04.2009 Set 17: SBI Associates bank clerk Exam, 08.11.2009 (1st sitting) Set 18: SBI Associates bank clerk Exam, 08.11.2009 (2nd sitting) Set 19: SBI Associates bank clerk Exam, 15.11.2009 (1st sitting) Set 20: SBI Associates bank clerk Exam, 15.11.2009 (2nd sitting) Set 21: SBI Associates bank clerk Exam, 22.11.2009 (1st sitting) Set 22: SBI Associates bank clerk Exam, 22.11.2009 (2nd sitting) Set 23: SBI Associates bank clerk Exam, 07.03.2010 Set 24: SBI Associates bank clerk Exam, 16.01.2011 (1st sitting) Set 25: SBI Associates bank clerk Exam, 16.01.2011 (2nd sitting) Set 26: SBI Associates bank clerk Exam, 07.08.2011 Set 27: General Insurance Corporation AAO Exam, 11.12.2011 Set 28: SBI Assistant & Stenographer clerk exam, 27.05.2012 (1st sitting) Set 29: SBI Assistant & Stenographer clerk exam, 27.05.2012 (2nd sitting) Set 30: SBI Assistant & Stenographer clerk exam, 03.06.2012 (1st sitting Set 32: SBI Associates bank clerk exam, 07.10.2012 (1st sitting) Set 33: SBI Associates bank clerk exam, 14.10.2012 (2nd sitting) Set 34: SBI Probationary Officer Exam, 28.04.2013 Set 35: Corporation Bank Specialist Officer Exam, 22.02.2014 Set 36:IBPS Specialist Marketing Officer CWE 28.02.2014 Set 37 : SBI Probationary Officer Online Exam, 21.06.2014 Set 38: SBI Probationary Officer Online Exam, 28.06.2014 Set 39 SBI Clerk (Assistant) Exam, 20.07.2014 Set 40 SBI Assistant (Clerk Grade) Online Exam, 27.07.2014 Set 41 SBI Assistant (Clerk Grade) Online Exam, 23.08.2014 Set 42 SBI Associate Clerk (Assistant) Online Exam, 25.01.2015 Set 43 SBI Clerk (Assistant) Online Exam, 08.02.2015 Set 44 SBI Associates Clerk (Assistant) Online Exam, 15.02.2015